Free tools Free website and local SEO tools for small businesses
Check your Google Business Profile and your website before you spend a dollar. Each tool is free and ends with a short list of what to fix first.
The tools
Pick where you want to start
Most of what holds a local business back online is fixable in an afternoon, once you know what it is.
Google Business Profile Grader
Fifteen yes or no questions about your profile. You get a score out of 100 and a fix list, biggest first. About three minutes, no sign-up.
Website Cost Calculator
Six questions about what you need. See which plan fits and what it costs per month and per year.
Google Review Link Generator
A direct link to your review box, a printable QR code and messages to send customers.
Local Business Schema Generator
JSON-LD structured data for your business details, ready to paste into your site.
Google Search Result Preview
See how your title and description look in Google, and where they get cut off.
Website Lead Leak Calculator
Nine yes-or-no questions about where inquiries slip away. See the gaps, what they could cost you and what to fix first.
Why we give these away
A checklist you can work through beats a sales call
Most of the businesses we talk to in North Idaho and Spokane have the same handful of problems: a Google profile nobody has updated, hours that are wrong, a site that’s slow on a phone, or a contact form that goes nowhere. None of that needs an agency to spot.
These tools show you where you stand and what to fix first. Plenty of owners fix the list themselves. If it turns out longer than you have time for, that’s the work we do, and you’ll already know what you’re paying for.
Want a person to look instead? Send us your web address for a free website audit. We check speed on a phone, what Google can read, local signals and security, then send back what to fix first.
Questions
Free tool questions
Do the tools cost anything?
No. They’re all free, and there’s nothing to cancel.
Do I have to give you my email?
Not for the tools on this page. They run in your browser and what you type stays there. The website audit asks where to send your results, because a person does that one.
Does the grader look at my live Google profile?
No. It’s a checklist built from Google’s published profile guidelines. You answer from what you see on your profile, so it works for any business in any town.
What should I do with my results?
Start at the top of the fix list. The items are ordered by how much they affect whether people find and call you. If you’d like help, schedule a call and bring your list.
Keep exploring
Related services
Rather have someone else fix the list?
Book a free call. We’ll go over your results with you and tell you what we’d do first, and what you can safely leave alone.